Range Rover And Jaguar To Get Electric, Powerful EV Models To Launch In 2027

New Delhi: Luxury car manufacturer Jaguar Land Rover (JLR) is preparing to enter the Indian electric car market. The company will launch its first electric car in India in 2027. This will include models like the Range Rover Electric and Range Rover Sport Electric. The company will also introduce the new Jaguar GT next year.

JLR India Managing Director and CEO Rajan Amba said that the company sees India as a large and rapidly growing market. Given the growing demand for electric cars, this is the right time to enter India. According to him, the future belongs to electric vehicles. Currently, JLR does not have any electric cars in its Indian portfolio. However, over the past year, demand for both premium and standard electric cars has increased in India, which the company has high hopes for.

Company will import electric car models

The company will initially import its electric car models from abroad and sell them in India. This is to understand how Indian customers respond to these cars. The company believes it can benefit from the growing popularity of electric cars. However, Rajan Amba stated that it is too early to predict the response to JLR's electric cars in the Indian market, as this is the company's first foray into this segment.

Charging and used car prices remain challenge

According to JLR, the pace of electric car adoption in India is increasing, but some challenges remain. These include a lack of charging stations and a lack of a good price for selling old electric cars. Rajan Amba said that customers need to be assured of charging networks and resale value to purchase electric cars. However, both of these areas are gradually improving.

JLR to have 40 retail centres in a year

In addition to electric cars, the company also wants to expand its business in India. To this end, it is working on opening new retail centers and strengthening its reach to customers. The company expects to increase the number of its retail centers to 40 by the end of 2026, up from 25 a year ago. The impact of the Free Trade Agreement (FTA) between India and the UK is also beginning to be felt on JLR's business.

According to Rajan Amba, the company has seen an increase in demand for certain models after price reductions. Meanwhile, the local manufacturing and assembly of Defender brand cars is expected to increase orders by approximately 20 percent. He clarified that this estimate applies only to the Defender brand. The company says that the cost savings from localization will be passed on to customers.