New Trend in Delhi-Gurugram: Paying for Company to Beat Loneliness

Experts call this part of a growing "loneliness economy," where people are ready to pay for meaningful company rather than scrolling through social media.

Last Updated : Monday, 05 January 2026
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New Delhi: In big cities like Delhi and Gurugram, some people are now paying for companions to spend time with. This isn't about work. It's about loneliness. With busy lives and limited social circles, many young residents say they miss real, face-to-face interaction. 

Experts call this part of a growing "loneliness economy," where people are ready to pay for meaningful company rather than scrolling through social media. 

What Exactly Are People Signing Up For?

A handful of start-ups and social groups in the NCR region now organise paid social meet-ups and conversation sessions. Participants pay a fee and join small, structured gatherings. The aim is simple: sit together, talk, listen, and connect in real life. These events are not the typical dating-app meetups. They focus on respectful interaction in a safe setting. 

Why Are These Paid Meetups Becoming Popular?

Social experts say online likes and chats can't replace real talk. Many people in Delhi and Gurugram have moved from other towns for jobs or education. They often stay away from family and long-time friends. This can lead to emotional distance and even worry about depression. Organisers say their sessions give people a chance to talk openly about life, fears, hopes and everyday struggles.

How Do Organisers Keep It Safe?

Safety is a priority. Hosts limit the number of participants in each meetup so conversations stay comfortable. People usually buy tickets in advance, and some groups screen participants with short calls or referrals before they join. Many platforms also verify IDs and background details. Most strictly rule out dating or romantic intentions, focusing instead on platonic social interaction.

Is This Just a Fad or a Sign of Changing Times?

This trend reflects how urban life is pushing people to rethink social ties. With digital communication on the rise, there is also a clear craving for deeper, real-world human contact. For some in Delhi and Gurugram, paying for company is no longer odd, it’s a practical step toward feeling connected again.