Avon Cycles extend collaboration with Punjab Kings ahead of IPL 2024

The collaboration between Avon Cycles and Punjab Kings initially commenced in IPL season 2020.

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Courtesy: ANI

In a significant move within the sports fraternity, Avon Cycles, one of India's premier cycle manufacturers, has officially renewed its partnership with the Indian Premier League (IPL) franchise, Punjab Kings (PBKS), for the highly anticipated 2024 season. The collaboration between Avon Cycles and Punjab Kings initially commenced in the 2020 season.

Shri Onkar Singh Pahwa, the Chairman and Managing Director (CMD) at Avon Cycles, expressed his enthusiasm for the partnership, stating, "Going on and beyond, here’s to sponsoring and coming together with the most coveted cricket team this season 2024. We are grateful to have a team that embodies the true spirit of sportsmanship, resilience, and excellence throughout the journey."

Renewed thrill for 2024 season

Mr. Rishi Pahwa, the Joint Managing Director (MD) at Avon Cycles, added, "We are delighted to hold a mark on the Punjab Kings for the upcoming 2024 season for the second time with optimism and enthusiasm. We are excited and thrilled to partner with this year’s most anticipated cricket team and look forward to rolling in with full speed and strength on the ground."

On the other hand, Satish Menon, CEO of KPH Dream Cricket Pvt. Ltd, expressed his delight, stating, "We are delighted to have Avon as our partner. For us, the pleasure is multifold, firstly to have a Punjab-based brand and second that they have chosen to ride along with us again."

Punjab Kings' quest for IPL glory

Punjab Kings is owned by Mohit Burman, Ness Wadia, Preity G Zinta, and Karan Paul, who experienced a challenging season in 2023. Punjab Kings finished eighth on the points table with 12 points. The team, led by Shikhar Dhawan, is gearing up with renewed strategies to secure its maiden IPL trophy in the upcoming season.